A team of awesome designers from South Korea discovered a way to combat those clouded dim days when it just wouldn’t stop raining. Together with Pantone, they brought back the colors to Seoul by producing enormous vibrant paintings on the streets which surface when it’s raining.
The mission is called “Project Monsoon” and, as the name suggests, was designed for the annual monsoon season when it rains for the most time of the months. The artists used special hydro chromatic paint, which stays hidden until it rains and it gets wet.
“Inspired by South Korea’s culture of emphasizing the importance of the flow of rivers, the paintings utilize Korea’s topographical features that create a flow and puddle of rainwater in every street to overflow the streets with color and life,” the artists write about their design.