Original Japanese Transformers Toy Ads

Original Japanese Transformers Toy Ads

Here are the retro transformer toy ads which are transforming robot action figures before they were actually called Transformers. The toys came from the Japanese toy company Takara, and they were called Diaclones and Microman.

Hasbro ended up partnering up with Takara, bought the rights to many of these action figures, and Transformers was born. You’ll see a lot of familiar vehicles and characters in these ads, including Jazz, Optimus Prime, and the Dinobots.


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