It appears to have relied primarily on a camera outside the shelter that let it capture people and vehicles on the street. It’s not the best illusion in town but it will eat up the time of the commuters.
Waiting for a bus is a tedious and a boring task especially when you do everyday, So Pepsi stepped up to the challenge and created the most interesting bus stops there is!
For its latest ad campaign, Pepsi Max used augmented reality to turn a bus shelter’s wall into a fake window that appeared to show flying saucers, an attacking robot, and a loose tiger — among other unlikely subjects — making their way down the street.
It appears to have relied primarily on a camera outside the shelter that let it capture people and vehicles on the street. It’s not the best illusion in town but it will eat up the time of the commuters.