So much going on in this live-action advert for Elden Ring, which publisher Bandai Namco has created for Thailand.
It’s safe to say this is not your typical video game commercial.
Strap yourself in for minutes of family drama, childhood flashbacks, and a creepy grandma – all before any footage of Elden Ring appears at all.
Thai ads hit different pic.twitter.com/iJnDi31ZLG
— Daniel Ahmad (@ZhugeEX) March 3, 2022