This Touching Ad for the Audi RS6 Avant Will Melt Your Heart

RS6 Avant is about to come on the North American shores in 2020, Audi USA released a first-person narrated ad that crosses 25 years over the entirety of one boy’s life. As the boy turns into a man, the dream of owning his own Audi is continually rising in the background. His voice changes, he then went to college, then he gets a job, he gets married, his father passes away just before he has a little girl of his own. And if that weren’t all, the Audi RS6 Avant is there to make that one dream come true.

The soundtrack of “Run Boy Run” by Woodkid adds a beautiful urgency to the theme.

Such fervent devotion, even after 25 years of waiting, is something we celebrate together. Now our time has come. Everything begins with a dream, and what happens next is up to you.